Sky Media’s Blog for Businesses

Dive into Digital Marketing with Sky Media...

What’s the difference between Google Ads and Banner Ads? Is WordPress really the best? What’s this SEO stuff anyway? As a down-to-earth digital marketing team, we explain everything simply, so you can decide what’s right for your company. Already know your SEO from your Google Ads? Below you’ll find D.I.Y tips and tricks, so your business can reach new heights online.

4 Common Mistakes When Building a New Website

It’s important to keep the purpose of your website front and centre at all times. When a website’s clear about what it does, why it does it, and who it does it for, then it has a much greater chance of being fit to fly online.

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Is WordPress Actually ‘The World’s Best?’

Did you know the world boasts 1.88 billion websites? Every year that number grows. Which website platform’s used the most? If you guessed ‘WordPress,’ then you’d be right. Click below to find out why…

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Do I Really Need a Website for My Business?

As a modern day business owner, retailer or service provider, if you’re not utilising the internet to its full potential, your business is leaving money on the table. Our websites are well-designed to keep working, even when you’re off the clock.

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How Do Google Ads Work?

Google Ads offers fast-acting pay per click (PPC) advertising to drive qualified leads to your website. When people search Google for the products, or services you offer, Google Ads can make sure your business is the 1st business they find.

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Is it Time for a New Website?

Business owners ask, ‘When is it the right time for a new website?’ While there’s no one-size-fits-all answer, it’s good for business if your website showcases your products and services in the best light. Is your current website fit to fly high?

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The Benefits of Landing Page Optimisation

A successful landing page is designed with one main goal – Get results! Usually the goal’s to get a booking, or a sale, but in some cases it’s to capture emails. If you have a business goal in mind, it might be the right time for a well-designed landing page?

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Is Your Website Mobile-Friendly?

Nowadays, at least 60% of all Google searches occur on a mobile device. In some industries, it’s as high as 72%! That’s why mobile phones are now Google’s top priority. On that note, is your website mobile-friendly?

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User-friendly Websites Are Google-Friendly Too

It pays to design websites for people, because when they’re not user-centred, people just click away. Not only do you lose customers that way, but Google’s Search Engine will say your site’s low grade and push it down the page. Google appreciates positive user-experiences, and people do too.

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Benefits of Long-tail Keywords for Google SEO

Are you wanting to see heaps of people visiting your website? Are you looking for ways to increase revenue for your business? Are you wanting enquiries, bookings and purchases from people who want what you’ve got? Well, your website needs Long-tail SEO.

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Are You Fit to Fly Online?

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